UAE Leads The Digital Ad Spend In The Middle East

According to a recent research conducted by Go-Gulf, the Middle East Digital Ad Spend Could Hit $1 Billion in 5 years. Digital advertising spending the Middle East is growing at a staggering rate of 37% each year. Check out the below infographic, for the latest statistics and trends pertaining to the online advertising industry in the Arabic world. Few highlights worth mentioning: -

Percentage Of Ad Spend In Arabic Countries Within The Total GCC Ad Spend

The UAE accounts for 47.1% of GCC online Ad spend, followed by Saudi Arabia at 33.3%
Country % Of Total Online Ad Spend
UAE 47.1%
Saudi Arabia 33.3%
Others 19.6%
Top 10 Digital Ad Spending UAE Industries
Ad Spending Industry %
Banking & Finance 11.4%
Real Estate 11.2%
Automotive 10.0%
Telecom Services 5.8%
Education 4.8%
Leisure & Entertainment 4.4%
Airlines 4.3%
Health & Beauty 4.3%
Hotels & Resorts 3.8%
Restaurants & Bars 3.0%
Others 37.0%
 

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