While the World Cup has just kicked off, the battle among the brands has been running for the last few weeks with
expensive ads vying for attention. This is the first World Cup at which adidas has invested more in digital media than in television. Its clip has David Beckham, Gareth Bale, Lucas Moura and Zinedine Zidane play a spontaneous game inside a house, smashing the furniture.
But it’s fast food chain McDonald’s that has produced some exceptional content. It’s ad has got a woman actually playing football, albeit it in high heels and a little black dress.
The top 20 World Cup 2014 ads have so far netted 6.9 million shares across social media. That’s 31.4% more than the 4.7 million shares related to the top-20 ads from Super Bowl 2014. Below are some of the most awesome FIFA world cup 2014 ads.
The Ads
Beats By Dre – The Game Before the Game
Adidas – House Match
Nike – Winner Stays
Nike – The Last Game
Adidas – The Dream
The Sun’s World Cup Ad
Hyundai – “Avoidance”
McDonald’s – GOL!
Shakira’s Activia – La La La (Brazil 2014)
Castrol Footkhana: Neymar Jr. v Ken Block
Carlsberg: ‘Fan Squad’
Visa: ‘Jamaica to Brazil: from athlete to footballer’
GoPro: Brasil Futebol – For The Love
ESPN World Cup 2014 Commercial – Global Issues
Adriana Lima Football vs. Futbol – FIFA World Cup.
