Seismic Shift In Middle East and Africa Online Ad Spend

Once viewed as the sole preserve of large organizations with significant resources and large addressable markets, the world of advertising is undergoing a seismic shift across the Middle East and Africa (MEA). Internet advertising is playing a key role in this transformation, with IDC forecasting a...
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MEA Tablet market

Middle East And Africa Tablet Market To Record Explosive Growth

The (MEA) Middle East and Africa tablet market lead the global trend to record 77.3% year-on-year growth in shipments during the first quarter of 2014, according to the latest results released today by International Data Corporation (IDC). Shipments reached a total of 4 million units in Q1 2014, with...
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