Ooredoo’s innovative carrier billing service – which lets customers pay for BlackBerry apps via Ooredoo – has been a significant 
success since its launch earlier this year, according to the company.
The number of applications downloaded from BlackBerry World App Store in Qatar has increased by a ratio of 5-6 times every month since the July launch.
Ooredoo took a huge step forward in July by becoming the first communication company in the Middle East to giveBlackBerry customers the option to add their mobile App purchases to their Ooredoo billing.Shahry customers will see the app costs added to their monthly postpaid bills, while Hala customers see the value of the app deducted from their account.
The service, called “Carrier Billing” means customers can pay for Apps and charge in-App purchases, such as additional content or more levels on a gaming app, without interrupting their online experience.
By offering the service, customers no longer need to by pay with their credit cards or by PayPal, and enjoy full control of their online spend. A recent survey by Nielsen research group showed that BlackBerry World is the most popular app store in Qatar.
Ooredoo is currently in talks with a number of application providers to extend the convenience of carrier billing to their app stores. The company is confident that it can become the primary contact point in Qatar for app purchases.
When purchasing apps, Ooredoo customers need to enter their BlackBerry ID and password, and have a QR 100 purchase-per-app limit.
