Job: Digital Marketing Analyst

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Title Digital Marketing Analyst
Location Dubai
Job Information

An opportunity has arisen for a talented & driven Digital Marketing Analyst to join a specialist Search Optimised Content Marketing agency in our Dubai office.  The successful candidate will have 3+ years’ experience with in-depth knowledge of digital analytics platforms and reporting.  English language is essential as will be a basic knowledge of HTML.

 

The Digital Marketing Analyst will be required to:

  • Report on key metrics, analysing and interpreting trends and making recommendations for innovation and development
  • Interpret data using BI reporting suites.
  • Compile findings & provide recommendations that answer key business questions
  • Drive core insights from the data that drive fundamental improvements to site experience
  • Identify reporting requirements and deliver tailored dashboards to drive business KPIs
  • Research and evaluate new tools/capabilities
  • Interrogate web analytics data to make recommendations that will lead to uplifts in online conversion
  • Continually assess the effectiveness of content as a means to driving positive outcomes, including the impact of the brand
  • Identify and monitor emerging trends and opportunities
  • Interpret and integrate and report on data requests from senior stake holders

 

The successful candidate must be extremely adept at interpreting data as well as experience in using custom reporting dashboards.

 

EXPERIENCE & QUALIFICATIONS

 

  • Bachelor’s Degree
  • 5+ Years working within an agency environment
  • Excellent English skills
  • Proven skills in using Google Analytics, Omniture and other reporting and analytics platforms
  • Intermediate/advanced Excel skills including formulas, Pivot Tables and Macros
  • Excellent understanding of SEO and SEM strategy and KPIs.
  • Ability to explain and sell analytical and commercial ideas to non-technical audiences.
  • Experience in data/statistics modelling
  • Experience with Bime would be advantageous
  • Experience with BI reporting Suites like Tableau.
  • Experience in tourism/hospitality is advantageous

Interested parties should send a cover letter with CV to and include “with DATA-001 in the subject line”

Apply here  https://www.linkedin.com/jobs2/view/51961395
Company Sekari
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