MENA Consumers Use Web More Than TV For News
There is a strong appetite in the Middle East for high-quality news content in different formats and a desire to see trustworthy news from a number of different perspectives, according to a new survey carried out by Deloitte on behalf of The Associated Press. Entitled “Spring Tide: The new era for...
MBC Group’s Twitter Dominance During Ramadan 2014
We are once again proud to be partnering with Meltwater, a leading Online Media Monitoring company, to bring to you the below infographic relating to people's online engagement with MBC Group's TV shows during the month of Ramadan. The series monitored, which appeared on MBC 1 and MBC Masr, were...
Mobile Subscriber Data Usage Trends in the Middle East
Citrix released the Citrix Mobile Analytics Report for the second half of 2014 providing insights into subscriber behavior and related factors that determine quality of experience for mobile data services in the Middle East. September 2014 Highlights Social networking is the most popular activity...
Statistics Of Social Media Platforms In Saudi Arabia
Social media is prevalent across the Kingdom of Saudi Arabia, but often times it hasn't been measured. The Social Clinic, a social media consultancy agency based in Jeddah, Saudi Arabia, and founded in December 2011, has collated this comprehensive infographic highlighting all the statistics...
Etihad Airways most influential UAE brand on LinkedIn
LinkedIn the world's largest professional network on the Internet, today announced the top ten most influential brands headquartered in the UAE based on engagement among LinkedIn's membership of 313 million professionals. The new ranking follows the announcement of LinkedIn's Content Marketing Score...
Mobily Ventures Invests In High-Tech Startups From The MENA Region
Saudi Arabia’s second-largest telecom operator Mobily has established a joint venture with Silicon Valley-based Plug and Play Tech Center to make investments in seed-stage startups in the Middle East. The partnership, the second of its kind in the region, will also help bring international startups...
The Arab Mobile App Challenge 2014 Is On
Piloted in 2013, the Arab Mobile Challenge is a social, non-profit program that was launched to support Arab youth in their entrepreneurial journey through a competition with a simple format designed to support mobile and tech entrepreneurs through a series of simple steps. With relatively low barriers...
Pepsi VS Coca Cola: Who Owned Twitter During Ramadan?
We are delighted to have partnered with Meltwater, the online intelligence platform, to analyze and extract the below infographic relating to the engagement tweeps had with Pepsi and Coca Cola brands in the GCC and Egypt during Ramadan. The hashtags monitored were: Pepsi: #YallaNow يلا_نكمل_لمتنا#,...
STC Launches The World’s First Keek Social Video Campaign
Today Keek, a leading global video social network known for its 36 second videos, signed Saudi Telecom Company (STC) as the first advertising client, activating the Middle East Region. The Telecom company will launch the world's first Keek social video campaign integrating video across multiple devices,...
The Moroccan Internet Users’ Online Habits
The Moroccan telecommunication market is in flux. The unlimited accesses to smartphones as well as the planned launch of 4G services and democratization of ADSL (asymmetric digital subscriber line) this year will accelerate further its development. With this increased access, more Moroccans than ever...
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