Job: Cross-Channel Digital Marketing Manager

In this role you will be required to lead digital marketing strategies across platforms and channels; PPC, Display, Social, Email & Affiliates. You will work with specialist digital teams to deploy and optimise a customer centric approach to digital marketing communications; relevant and effective across all digital customer touch-points.

You will be working closely with the channel specialist teams to understand and evolve centrally developed strategies and technologies into successful, tailored local initiatives. A strong understanding of digital analytics is required, deriving data-driven insights to make informed marketing decisions. Furthermore, you will be required to develop and track campaign level KPIs across all platforms and channels, against macro-level commercial objectives and understand the latest innovations and technologies to ensure a solid, consistent digital consultancy.
Qualifications & Experience

• Bachelor’s Degree in a relevant field
• Minimum 5 years of experience in a digital role; client or agency side
• Strong portfolio of cross-channel digital marketing successes is essential.
• Understand how to interrogate commercial briefs, how create and report on brand or revenue metrics.
• Experience in using statistics and insights to make strategic decisions.
• Strong negotiating and influencing skills
• Understanding of A/B testing, personalisation and targeting.
• Solid Communicator, great at keeping stakeholders and others posted with the appropriate level of detail
• An ongoing desire to learn and excel in a highly collaborative, multi-facetted department
• Expertise in production of quality digital assets and ability to review digital media plans

Salary and Benefits

Tomorrow you could be living in dynamic Dubai and earning a tax-free salary with global benefits. Starting with two aircraft and a handful of enthusiastic people, we have grown at a phenomenal rate. We are now one of the fastest growing airlines in the world, flying to over 125 destinations across 6 continents. We are looking for people to join our global family of over 54,000 people from 160 nationalities across a diverse range of disciplines. If you are a high performer, seeking unparalleled career opportunities, join the Emirates team and help us create the future of travel.

We offer an attractive tax-free salary, paid in Dirhams, the local currency of the UAE. The Dirham is linked to the Special Drawing Right of the International Monetary Fund and it has been held constant against the US dollar since the end of 1980 at a mid-rate of approximately US$1=Dh3.66. Besides generous travel benefits normally associated with an airline, this managerial role also has excellent leave and health care packages, accommodation, power and water paid for, along with transport benefits, life insurance and other employee benefits making the role attractive to high performers. By viewing the ‘Dubai Lifestyle’ section in the careers website you can also consider the many benefits of Dubai as a location to live and work in.

Job Category: Corporate Communications, Marketing & Brand

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