mobile ads

Mobile Advertising in the Middle East

The Middle East and North Africa (MENA) territories are growing commercial hotspots. Advertising, especially mobile advertising has increased enormously in this region in recent times. Here are some noteworthy points: • MENA online advertising is growing at a rate of 37% and is expected to hit USD...
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puma gunners

PUMA Launches PUMA GUNNERS Smart Phone App

PUMA, one of the world’s leading Sports Brands today kicks off its digital game “PUMA Gunners” – as part of the Middle Eastern launch of the much anticipated Arsenal Football Club kits for the 2014/15 season. The three kit designs, named Future Forever Victorious, are inspired by values identified...
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smart phones in middle east

52% Of Handsets Registered On UAE’s Network Are Smartphones

The Telecommunications Regulatory Authority (TRA) has revealed statistics for the first quarter of 2014 on the nation’s most popular mobile phone handsets, social networking platforms and applications websites. Investigating the current state of the market, the report reveals the market share of mobile...
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Mobile subscriptions global

Mobile Boom For Middle East And Africa Region In The Next 5 Years

The world is already very close to reaching 100% penetration in mobile connection, according to Ericsson’s sixth Mobility Report. It says there were 6.8 billion mobile lines globally in Q1 2014, or 9.3 mobile lines for every 10 people, and it is growing fast mainly thanks to the boom in sales in...
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Digital Ad Spend in Middle eAST

Middle East Internet Usage And Projections Until 2015

The following informative infographic – Middle East Internet Usage , shows internet usage statistics and prevailing trends throughout the Middle East. Middle East internet use is 90 million and this figure will climb to 413 million by 2015.     
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Global mobile traffic data

Middle East And Africa Leads The Mobile Data Traffic Growth Globally

The Middle East and Africa (MEA) will post the world’s-fastest mobile data traffic growth rate from 2013-2018, according to a new Cisco study. The Cisco Visual Networking Index Global Mobile Data Traffic Forecast for 2013 to 2018 reports that mobile data traffic in the region will increase 14-fold...
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which of the devices do you use regularly

MENA Youth – Digital Attitude And Aspirations

An Ooredoo survey of digital attitudes & aspirations of over 10,500 young MENA youth across 17 countries in the Middle East and North Africa. The research looks at the pivotal role that the evolution of digital technology and connectivity has in the lives of youth in this region. The results highlight...
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Where Is e-Commerce Heading To In The Middle East?

The Middle East represents a rich but surprisingly under served region in the field of e-commerce. Whilst the share of connected population rises across the region, lack of sufficient tools for digital payment hinders faster growth in electronic retail purchases. According to a report by, B2C...
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Shifu – An Intelligent Personal Assitant App Gains Traction In The Middle East

Have you ever tried making efficient use of of your free time doing something that you always wanted to do? Like Calling your friend, buying deodorant , reading an article saved in Instapaper, watch a TED Talk ,uploading a picture etc. Prashant Singh managed a portfolio of some 10 apps in his previous...
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hAJJ Salam

Regions’ first smartphone app dedicated to provide support during the Hajj pilgrimage

Dubai based start-up, Hajjnet, has launched the regions’ first smartphone app dedicated to supporting millions during the Hajj pilgrimage. With key features that can run without a live Internet connection, it offers today’s pilgrims the real-time, location and process based support required to allow...
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